Actionable, expert-led SEO & SEM training… happening next week!
Join 1,000+ fellow search marketers online, December 8-9, for SMX. Please visit Marketing Land for the full article. …
View ArticleRecord growth in online shopping over the holiday weekend
Friday was the biggest online shopping day ever. And today might beat it. Please visit Marketing Land for the full article. …
View ArticleHow Building Product Manufacturers Can Bounce Back in 2021
COVID-19 has been a take-no-prisoners virus. In mere months, thousands of businesses have folded in a variety of industries or are on the verge of closing. Some sectors have proven to be more...
View ArticleCounseling from Inside the Fire
The events of 2020 have affected all of us in different ways, but make no mistake—we’ve all been affected. For those of us working in crisis communications and reputation management, new dynamics are...
View Article1-800 Contacts doubles down on the digital customer experience
How 1-800 Contacts responded to record stay-at-home demand. Please visit Marketing Land for the full article. …
View ArticleSalesforce signs agreement to acquire Slack
In a reported $27.7 billion deal, the CRM giant picks up the popular chat platform. Please visit Marketing Land for the full article. …
View ArticleHow marketers can identify the right ABM vendor
Identify exact capabilities needed before vendor selection or renewing contract Please visit Marketing Land for the full article. …
View ArticleA SBSK Update (2020 is Changing Us)
This year has left an impact on all of us. As 2020 winds down, Alyssa and I want to share where SBSK stands. To make a long story short, we are well positioned to continue this work for many years to...
View ArticleHow one CRM platform is helping drive the revenue cycle
Product development expedited based on COVID-related demand. Please visit Marketing Land for the full article. …
View ArticleUsing AI to replace cookies with context
Mediavine explains how AI-powered contextual advertising (and persistent IDs) will help fill the cookie gap. Please visit Marketing Land for the full article. …
View ArticleThe Flip to Digital Fitness Won’t Reverse Itself Anytime Soon
There’s no denying that 2020 had a phenomenal impact on the fitness industry. The rapid shutdown of gyms, fitness studios, group classes and other heart-pumping IRL boutique fitness offerings forced...
View ArticleWhy Predictability is More Important than Speed in Agile Marketing
For newer agile marketing teams, it’s not all about racing to the finish line. Please visit Marketing Land for the full article. …
View ArticleReady, Set, Soar
Cofounder Milena Berry’s PowerToFly helps top companies, from tech start-ups to the Fortune 500, connect with talented women By Kimberly Olson Milena Berry grew up in Bulgaria, during the country’s...
View ArticleHow to Navigate Your Career
Sponsors add value to your career in a deeper way than mentors. Here’s how to find the right person. By Sheryl Nance-Nash Women, especially women of color, face challenges when trying to successfully...
View ArticleThe Impact of Using Positivity with a Coaching Client
By Beth Donovan, CMC, CWCS www.BethDonovan.com The impact of using positivity with a coaching client has a great impact on their being. For those who practice positivity, it goes far beyond just being...
View ArticleReasons why not to buy a shiny new thing
Before you take the plunge, really think about if you can actually enable the new tech to its full potential. Please visit Marketing Land for the full article. …
View ArticleAMPlifier – Social Media Industry Update – Week of Dec. 7, 2020
Welcome to the AMPlifier – a spotlight on the latest and greatest industry updates. Whether you want to learn more about this week’s marketing trends, the newest updates to your favorite social...
View ArticleDOOH industry moves to standardize ad inventory
The wide variety of screens and venues cries out for a consistent digital out-of-home taxonomy. Please visit Marketing Land for the full article. … Consulting Firms
View ArticleHow consulting is different in the age of COVID
COVID-19 has changed every workplace to varying degrees. Some industries, like hospitality, have experienced wholesale change. Others have shifted, quite abruptly, to remote work. Still others, like...
View ArticleCan a Digital CES Overcome Virtual Conference Fatigue?
The 2021 Consumer Electronics Show, the world’s largest annual showcase of new technologies and innovations, will be unlike any other—a completely virtual event that allows us to stay at home and...
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